Acer’s full-scale invasion of Digital Content Creator market By launching all product lines of ConceptD to support and encourage all Pros’ creativity

Bangkok: November 14, 2019 – Acer launches a full line of high-end products under ConceptD brand to a new ‘Digital Content Creator’ market with desktops, notebooks and monitors in a modern design.  All products come with full specifications and technology that fulfill on-screen display requirements, guaranteed color measuring with Delta E of less than 1, plus AeroBladeTM 3D reducing lower 40dB of disturbance sound with a three-year warrantee of On-Site Service for all models. Feel your experience at Banana Store, Fashion Island, IT City – Siam Paragon, MINE by JIB Central Rama III and through online channels of Banana IT, IT City and JIB at the end of December 2019.


Mr. Alan Chiang, Managing Director of Acer Thailand and VP of Indochina region, said that ConceptD launching is Acer’s new challenge milestone in branding products for Professional designers or Digital Content Creators – the prospective customer groups who need digital content tools for their creativity, based from the success of Predator customer research.  The report illustrated that apart from the gamer group, there are the other groups using Predator for digital contents, because of its efficiency and brand confidence.  Meanwhile, the rapid growth of all industries driven by “content” with the forecast estimated value of $282.3 billion during 2019 – 2023, has increased more Digital Content creators.  Acer, as the IT innovation leader – with product expertise, keenness and its clear marketing direction – is extremely confident that ConceptD is a ‘Big Yes’ for Digital Content creators who love a sleek design with a well-specification computer for creative works.


Mr. Nitipat Praweenwongwuthi, Marketing Director, Acer Computer Co., Ltd.,  said that a full line of ConceptD products launch in Thailand, all will be presented to customers, including of desktops, notebooks, monitors and Windows Mixed Reality VR glasses for Digital Content creators with the specific tools requirements to represent their identities.   Currently, contents itself have more variations of animation 2D, 3D Mobile Game, Visual Ad, Graphic Design and retouching. From the Department of International Trade Promotion reveals from 2561 Thailand digital content industry has continuously grown with approximate THB 27,000 million value, at least 10% per year on average – resulted from creators, entrepreneurs and market readiness which have been driven by trends.


Acer realized the importance of the industry growth, creators’ digital tools requirement for their quality and constant tasks like Retouch Render, illustrator, photoshop, color precision, together with a noise-free working atmosphere.  Acer, therefore, has developed ConceptD screen monitors in all platforms with a color precision guarantee by Delta E less than 1 which is essential for PhotoShop, illustrator, even the quietness of AeroBladeTM 3D fans of which reducing the noise level to lower than 40dB.  Moreover, designers’ working time is precious; after-service is compulsory to elevate customers’ confidence and peace of mind – all ConceptD products, therefore, are coming with the three-year warranty of On-Site Service.


ConceptD products will go on sale in Thailand in late December 2019 in the flagship store, BananaStore, Fashion Island, IT City, Siam Paragon, MINE By JIB, Central Rama 2 and online channels of Banana IT, IT City and JIB. Follow the details. Product info And movement at  ConceptD


About Acer

Established in 1976, Acer is a hardware, software and services corporation dedicated to research, design, sale and marketing, and supports of products that help improve quality of life. Our product offerings include PC, monitor, projector, server, tablet, smartphone and wearable. In addition, we also develop cloud solutions to accommodate the internet of things technology.

In 2016 Acer just celebrated its 40th anniversary. As one of the world’s leading computer companies, we employ 7,000 people worldwide and have presence in more than 160 countries. Learn more about Acer at www.acer.com


For more information, please contact


ACER COMPUTER CO.,LTD.
Buranee Dheeravongkit                                                    Tel: 02-153-9888                        Email: Buranee.Dheeravongkit@acer.com


Media Consultant

PC & ASSOCIATED CONSULTING
Dudsadee Yensudjai / Dollaporn Tuntanapaisalvanich                      Tel: 02-970-6051        Email: Acer@pc-a.co.th